Preventive Healthcare and Wellbeing

At nae Inc., we view preventive healthcare not merely as a medical concept, but as a foundation for designing everyday well-being.

Prevention, to us, is not just about avoiding illness—it’s about creating room in both body and mind to live with ease, agency, and dignity.

Design plays a vital role in the “before” phase—before diagnosis, before symptoms, before treatment.

We believe preventive healthcare can be embedded into everyday life through subtle, supportive design: UX that gently nudges users toward healthier behavior, systems that make preventive choices feel intuitive and enjoyable, and products that help turn awareness into habit.

Our focus is not just on helping people know what’s good for them—it’s on helping them act.

We aim to design systems and experiences that support long-term behavior change, by making small actions easier, more natural, and more rewarding.

For nae Inc., preventive healthcare is not a separate field—it’s a natural part of living well.

We design not only for physical health, but for mental space and relational balance. We believe well-being is built from many interwoven layers, and prevention is one of the most foundational.

Looking forward, we are eager to collaborate with medical device manufacturers, fitness and activity companies, and others developing tools that promote proactive, embodied wellness.

Together, we can shape a world where prevention isn’t a task—it’s a way of life.